Product Marketing Manager, Channel (EMEA)

Product Marketing Manager, Channel (EMEA) 

At Cato, the Product Marketing Manager, Channel (PMM, Channel) role will play a pivotal role in driving SASE success through strategic channel partnerships. The role will leverage product marketing expertise to empower channel partners in delivering value-added solutions to customers. The PMM, Channel role will leverage foundational messaging content, foster strong relationships with partners, and create compelling partner content to drive growth and differentiation in the competitive security market. 

Responsibilities:  

• Empower Partner Success: Create compelling sales and marketing materials tailored for the channel partner audience. 

• Represent Product Marketing to the Channel team for business and technical content. 

• Articulate benefits, advantages and differentiation via marketing collateral and in-person meetings, to Cato’s own staff and to channel partners 

• Leverage key Cato content to develop channel marketing and enablement content, including use-case packages, competitive, email nurturing, enablement webinars, etc. 

• Support channel partners as needed; be the expert across the partner activation journey. 

• Communicate product positioning well and support launches. 

Scope: 

This role is focused on the EMEA region but will also support global initiatives and content. 

Requirements: 

• PMM / Senior PMM 

• 5-7 years of Channel Marketing experience in the Security space 

• Demonstrated excellent verbal and written communications skills 

• Demonstrated ability to take technical or customer content and "partnerize" it. 

• Strong analytical skills and ability to work both independently and on cross functional teams. 

• Ability to build strong working relationships across all levels of the organization, including remote areas. 

• Ability to function well in a fast-paced, dynamic environment with competing priorities 

• Charismatic, confident, proactive, opinionated, and devoted. 

Education: 

• Marketing and Communications