Digital Performance Marketing Manager (UK)

At YesWeHack we’re on a mission - to make the world a safer place by stopping cyber attack breaches by leveraging our global Ethical Hackers' Network (90,000+).

Founded in 2015, YesWeHack is the EU #1 bug bounty platform, with offices in France, Singapore, Switzerland, Germany. We provide a disruptive approach to Cyber Security through Bug Bounty programs, by connecting more than 90,000 Ethical Hackers worldwide with organizations to secure their exposed scopes the agile way.

We are looking for a highly analytical and technical Digital Performance Marketing Manager to join our dynamic marketing team. You will be responsible for developing, implementing, and optimising multi-channel paid campaigns that drive brand awareness, lead generation, and conversion across global markets.

Key Responsibilities

• Campaign Management: Plan, execute, and optimize paid media campaigns across platforms including Google Ads, LinkedIn, X, Reddit…

• Performance Analysis: Monitor campaign performance, analyse KPIs, and generate actionable insights to improve ROI.

• A/B Testing: Develop and execute A/B tests on creatives, landing pages, and ad copy to refine messaging and drive engagement.

• Collaboration: Work closely with content, product marketing, and sales teams to align campaigns with business goals.

• Vendor Management: Manage relationships with external agencies and freelance talent when needed, ensuring quality delivery and alignment with objectives.

• Tools & Platforms: Utilise tools like Google Analytics, Google Tag Manager, HubSpot, Meta Business Suite, and others for tracking and reporting.

• Budget Ownership: Manage and allocate budgets efficiently, ensuring maximum performance                              

• Autonomy & Initiative: Operate with a high degree of independence and initiative; able to identify needs, propose solutions, and take ownership of execution from strategy to reporting.

• Stay Current: Keep up with paid media trends, and algorithm updates to maintain cutting-edge strategies.

• 2 to 4 years of experience in managing paid media campaigns, preferably in a B2B or SaaS environment.

• Proven track record of driving growth through digital advertising.

• Strong analytical skills with proficiency in data analysis tools

• Familiarity with the cybersecurity or tech industry is a strong plus.

• Excellent communication and project management skills.

• Comfortable working autonomously in a fast-paced, evolving environment resourceful, proactive, and solutions-oriented.

• Experience managing external vendors, agencies, or freelancers is a plus.

• Self-starter with the ability to prioritize tasks and manage time effectively.

We look forward to hearing from you!